{"id":2446,"date":"2017-07-04T15:06:37","date_gmt":"2017-07-04T13:06:37","guid":{"rendered":"http:\/\/www.stadline.com\/?p=2446"},"modified":"2019-03-21T15:18:20","modified_gmt":"2019-03-21T14:18:20","slug":"raisons-utiliser-my-business","status":"publish","type":"post","link":"https:\/\/www.extraclub.fr\/raisons-utiliser-my-business\/","title":{"rendered":"3 raisons d\u2019utiliser Google My Business pour votre club"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>\t\t\t\t[vc_row][vc_column][vc_column_text el_class=\u00a0\u00bbtitre_page\u00a0\u00bb]<\/p>\n<h1>Club de sport : 3 bonnes raisons d\u2019utiliser Google My Business<\/h1>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Lanc\u00e9 en Juin 2014 par Google, le service <strong>My Business<\/strong> est un outil qui permet aux entreprises et aux organisations de g\u00e9rer leur pr\u00e9sence en ligne sur Google et vise \u00e0 d\u00e9velopper le r\u00e9f\u00e9rencement local. Tr\u00e8s souvent d\u00e9laiss\u00e9 par les petites structures, cet outil gratuit permet pourtant aux entreprises locales d\u2019apporter <strong>une visibilit\u00e9 imm\u00e9diate sur le r\u00e9sultat de recherche<\/strong> Google. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">D\u00e8s lors que vous saisissez une requ\u00eate sur Google, vous \u00eates en mesure de tomber sur ce type d\u2019affichage, avec un bloc Google My Business sur le c\u00f4t\u00e9 droit des r\u00e9sultats de recherche.\u00a0<\/span><span style=\"font-weight: 400\">Voici 3 bonnes raisons de mettre en place Google My Business \u00a0:<\/span><\/p>\n<p><b>1-\u00a0Informer les utilisateurs<\/b><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Google My business permet de renseigner vos jours et horaires d\u2019ouverture. Cela \u00e9vite qu\u2019une personne ne se d\u00e9place pour rien si l\u2019accueil est ferm\u00e9 \u00e0 une certaine heure. Vous pouvez \u00e9galement communiquer sur les jours d\u2019ouverture exceptionnelle de votre club comme les jours f\u00e9ri\u00e9s. Google My Business vous permet \u00e9galement d\u2019afficher <strong>les heures d\u2019affluence du club par jour<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2457\" src=\"https:\/\/www.stadline.wizengo.com\/wp-content\/uploads\/2017\/07\/seo-google-business-1024x512.png\" alt=\"seo-google-business\" width=\"450\" height=\"225\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><b>2- Obtenir des avis\u00a0de vos membres<\/b><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Google My Business vous permet de <strong>recevoir gratuitement des avis clients<\/strong>. Vous pouvez encourager vos clients \u00e0 donner leur avis. Une personne qui h\u00e9site entre deux salles de sport, va se fier aux diff\u00e9rents avis donn\u00e9s par les internautes pour prendre sa d\u00e9cision. Si vous r\u00e9coltez un grand nombre d\u2019avis positifs, cela sera b\u00e9n\u00e9fique pour votre image. Vous pouvez \u00e9galement r\u00e9pondre aux commentaires (positifs ou n\u00e9gatifs) afin de garder une totale ma\u00eetrise de votre e-r\u00e9putation\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>3- Am\u00e9liorer votre visibilit\u00e9 sur web<\/b><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Le bloc Google My Business est tr\u00e8s visible : il appara\u00eet directement en haut de la page au m\u00eame niveau que les r\u00e9sultats de recherche. Google My Business permet, gr\u00e2ce \u00e0 l\u2019adresse que vous aurez renseign\u00e9, de <strong>g\u00e9olocaliser votre club<\/strong>. On peut y inclure des photos de la devanture du club, de l\u2019int\u00e9rieur, de l\u2019\u00e9quipe qui y travaille ou encore une visite virtuelle des locaux propos\u00e9e par <a href=\"http:\/\/www.coordonnees-gps.fr\/street-view\">street view.<\/a> De plus, il est possible d\u2019ajouter facilement un lien vers votre site, votre page facebook ainsi qu\u2019un num\u00e9ro de t\u00e9l\u00e9phone pour vous joindre. Cela vous \u00e9vite de cr\u00e9er des campagnes de r\u00e9f\u00e9rencement payant. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">Le service Google My Business est totalement gratuit et apporte une forte visibilit\u00e9 dans la recherche google. De plus, c\u2019est un service simple et rapide \u00e0 param\u00e9trer qui peut avoir un impact positif sur votre r\u00e9f\u00e9rencement naturel.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2452 aligncenter\" src=\"https:\/\/www.stadline.wizengo.com\/wp-content\/uploads\/2017\/07\/Ginkgo-sport-business.png\" alt=\"Ginkgo-sport-business\" width=\"461\" height=\"870\" \/><\/p>\n<p style=\"text-align: center\">Exemple de la fiche My Business de <a href=\"http:\/\/www.ginkgo-sport.fr\">Ginkgo Sport<\/a><\/p>\n<p>Delphine Rochepault[\/vc_column_text][\/vc_column][\/vc_row]\t\t<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\t\t\t\tLe service My Business est un outil qui permet aux entreprises et aux organisations de g\u00e9rer leur pr\u00e9sence en ligne sur Google. Tr\u00e8s souvent d\u00e9laiss\u00e9 par les petites structures, cet outil gratuit permet pourtant aux entreprises locales d\u2019apporter une visibilit\u00e9 imm\u00e9diate sur le r\u00e9sultat de recherche Google.<br \/>\nVoici 3 bonnes raisons de mettre en place Google My Business.\t\t<\/p>\n","protected":false},"author":1,"featured_media":2515,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[21],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 raisons d\u2019utiliser Google My Business pour votre club - Extraclub<\/title>\n<meta name=\"description\" content=\"Google My Business est un outil gratuit qui permet aux entreprises g\u00e9rer leur pr\u00e9sence en ligne sur Google. 3 bonnes raisons d\u2019utiliser Google My Business\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.extraclub.fr\/raisons-utiliser-my-business\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 raisons d\u2019utiliser Google My Business pour votre club - 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